Mobile esports organization Tribe Gaming announced a partnership with bag and accessories brand Incase. As part of the deal, Incase will provide its products to Tribe players, creators, and staff. Additionally, the brand will be integrated across Tribe’s team of content creators on YouTube. Recently, Tribe announced that its creators and channels generate over 100M monthly views on the platform.
Tribe Gaming is an organization focused on esports competition and content creation surrounding mobile titles such as Supercell’s Clash Royale and Brawl Stars. In March, the company raised over $1M USD in funding from a group of investors including WWE superstar Claudio “Cesaro” Castagnoli.
Tribe’s relationship with Incase dates back to 2012 when CEO Pat Carney began his career as a YouTuber. Carney told The Esports Observer that Incase was the first company to send him free product. Following that funding raise, Carney said that he began exploring potential new sponsor options for the organization, and reached out to Incase to rekindle that relationship.
Published at Thu, 30 Jul 2020 19:08:39 +0000