VELO Launches Esports Racing Series In Partnership With McLaren Racing VELO, a leading nicotine pouch brand, today launches the VELO ESERIES as part of its ongoing global partnership with McLaren Racing. It marks the brand’s […]
Understanding Esports Audience Overlap pt. 3 Understanding Esports Audience Overlap pt. 3 December 9, 2020 Tags: eSports iQ, esports audience analytics, fan insight Categories:analytics, Insights, Fans, eSports iQ “At Burning Man, the audience is the […]
Flamengo Esports Leaves Partnership With B4, Signs TRT for Free Fire Team Simplicity Esports-operated Brazilian esports organization Flamengo Esports has finished its one-season deal with B4 for a Free Fire team, but is keeping in […]
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Seasoned Sports Industry Veteran Ian K. Partilla Joins Dignitas Ian K. Partilla has left Alem International Management to join North American esports organization Dignitas as its new senior vice president of partnership sales and activation. […]
The top Indian esports business developments in December 2020 December marked the end of what has been a year of mixed emotions for the Indian esports sector. From limitations caused by the pandemic to uncertainties […]
Adidas and Team Vitality announce Dragon Ball Z trainers Team Vitality and Adidas came together to reveal VIT.02, the second iteration of their shoes in limited versions. Dragon Ball Z and team Vitality branding have inspired the fresh and exclusive ‘X9000L3’ to witness the culture of footwear colliding with the world of sports and manga. The culmination of a long term agreement […]
PlayVS: Bringing esports to schools and making a difference with Game Changers High school and collegiate esports programmes have grown significantly in number and scale in recent years, and PlayVS is one of the key […]
